Our Expertise

ath Power has pioneered the definitive customer experience platform, a3 Intelligence^©. Developed by some of the world’s leading researchers, analysts and market specialists, this unique platform was built upon our vision to help our clients overcome their challenges within the highly competitive financial services marketplace. a3 Intelligence^© is the foundation for each client program and is comprised of three essential components – our proven research methodologies, our seasoned team of researchers and analysts, and our comprehensive aNET℠ reporting system.

 

Proven Research Methodologies

For nearly two decades, the nation’s top financial institutions have relied on ath Power to assess customer experience and provide valuable insight and actionable recommendations based on our wide range of proven research methods including:

• a3 Audits^©/ Mystery Shop Study
• Post transaction interviews
• Online research surveys
• Competitor analyses
• Exit and closed account surveying
• Advertising and marketing effectiveness initiatives
• Consumer opinion and image audits
• Customer satisfaction tracking studies
• Attrition and retention studies
• Market expansion/trending
• Product feasibility
• Training and development systems

 

Our Expert Team

The ath Power team of Ph.D. researchers, analysts and market specialists possess decades of far-reaching expertise with loyalty research across multiple divisions and lines of business within the financial services sector, including: Retail, Small Business, Credit Card, Mortgage, Home Equity, Call Center, Wealth Management, Internet Services, Investments, Insurance and Internal Services.

 

aNET℠

To supplement our analysis team and proven research methods, we utilize our proprietary aNET℠ Customer Experience Reporting platform, which has as been recognized as the leading CER platform in the industry. The aNET℠ system was designed specifically with the financial services client in mind and offers a comprehensive and user-friendly approach to data reporting. Clients benefit from customized dashboards, triggered emails, imbedded training notes and coaching suggestions, as well as 24-hour live access.

 

What Sets Us Apart

• We own the industry’s leading customer experience research platform, a3 Intelligence©, developed by some of the world’s leading researchers, analysts and market specialists
• We own the industry’s leading customer experience reporting platform, aNET℠
• We own the largest database of financial services field representatives to date
• We execute more proprietary banking and financial services audits than anyone is the industry
• Our dedicated team of research and analyst Ph.D’s bring unparalleled expertise and experience
• We provide a customized solution for every client
• We provide world-class customer service and attention by listening to our clients and forming long-standing relationships
• We boast unrivaled retention rates (over 98%) – showing that clients who signed on with us, have stayed with us
• We work with the largest banks and financial organizations in North America
• We deliver equally powerful solutions for community banks and credit unions
• We pride ourselves on providing the highest standards of excellence and quality to all clients